Street Testimonial Campaign
Hempvana
services
Strategy, Creative Concepts, Production, Post Production
Authentic Reactions, Unscripted and Unfiltered
We produced a man-on-the-street style social campaign for Hempvana, a topical pain relief cream. We kept the focus entirely on real people's unscripted reactions. We approached strangers on the street and asked them to try the product in the moment. Our team led ideation on the interview questions, ran production on location, and handled post-production to shape the raw footage into a polished commercial social post.
No items found.
